The Boiler Room Blog

Advice on commercial water heater selection, maintenance and safety issues for businesses that rely on a steady supply of hot water.

6 Effective and Creative Marketing Ideas for Restaurants

The competition within the culinary industry is fierce!

It’s not always easy to come up with creative marketing ideas for restaurants. As a restaurant owner, you have a lot on your plate and marketing is just a small slice of your business. But it’s an important one that’s key to getting more customers in the door. If you’re looking for some effective and creative marketing strategies for your restaurant, here are 6 marketing ideas for restaurants that want to stay ahead of the curve.

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Airbnb vs. Hotel: Why Quality Hotels Continue to Outshine the Competition

The Airbnb vs. hotel debate is often a difficult choice for vacationers. Hotel owners should focus on these four areas to keep customers coming back.

Airbnb vs. hotel? It’s a hot topic among travelers and continues to change the approach of the hospitality industry. Airbnb allows hosts to rent out properties and rooms to guests. While this is an appealing option for some, it’s not without drawbacks. Hotels offer greater reliability, benefits, and amenities that vacation rentals simply can’t match. So, if you want to beat the Airbnb competition, here’s what you need to know to keep your vacancies low.

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Restaurant reviews are critical to the success of your business. Here are the best restaurant review sites, and why a good review matters.

6 Restaurant Review Sites Every Restaurant Owner Should Check

Feedback found on restaurant review sites can greatly hurt or help your business. Here is why a good review matters and which sites you should pay attention to.

Restaurant review sites influence diners and their opinion of you. In fact, 77% of customers care more about online reviews than they do about reviews from professional critics. With the culture of influencers and social media, an endorsement online can make or break your establishment. Word of mouth is no longer enough—you must pay attention to your online reputation. Here are the most popular restaurant review sites you should be checking out and why it’s so important.

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12 Months of Delicious Seasonal Beer & Food Pairings

Want to spice up the seasonal beer game at your brewery? These stellar food and brew pairing options will keep your customers coming back for more.

A top-notch seasonal beer selection is a fun way to attract new customers and keep your regulars happy. The best part about seasonal beer? The unique flavors often pair well with food. Try these appetizer, lunch, dinner, and dessert ideas to complement each brew on your menu. Remember, every seasonal beer has its own flavor profile and a great way to highlight those notes is with a delicious dish from your menu. Craft beer lovers that visit your brewery will appreciate your insight and suggestions on food and drink pairings!

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Did you know animals can significantly improve the lives of seniors? Here are 6 things to know about pet friendly assisted living facilities and how they make a difference.

Pet-Friendly Assisted Living Facilities Bring on Positive Benefits

Thinking of becoming a pet-friendly assisted living facility?

Pet-friendly assisted living facilities are among the top options recommended for seniors, thanks to many positive benefits. The positive impact of pet therapy, community pets, and other animal programs in nursing homes includes improved physical, mental, and social health for the seniors. Here are steps your facility can take today to foster a great environment for all your elderly residents.

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Ever wonder if the hotel safety and security measures taken at your establishment are enough? Here are 5 effective ways to keep both your guests and your employees safe.

Hotel Safety and Security: 5 Ways to Keep Guests Protected

Protect your guests and your business from trouble by establishing strong hotel safety and security procedures.

When guests book with you, they’re expecting a high level of hotel safety and security. After all, patrons are entrusting you with the well-being of themselves and their loved ones, in addition to the protection of their belongings. Precautions like extra secure room keys and peephole covers are the minimum when it comes to security but it’s the hotels who go above and beyond that really stand out. Guests sleep easy knowing hotel safety and security is a top priority for you and your staff. Keep your guests free from harm and satisfied with their experience with these safety tips.

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Wondering how to help your kitchen staff avoid mental burnout? Here’s how to maintain work life balance in the restaurant industry.

5 Tips for Promoting Work Life Balance in the Restaurant Industry

Running a restaurant is tough and burnout amongst staff is common.

Restaurant jobs aren’t for the faint of heart. Kitchens bring on the heat and pressure and not only for the food. Staff burnout and mental health issues are rampant in the hospitality world. Restaurant owners and managers must form a tight bond with their crew to foster a healthy (and sane) work environment. If you want to protect yourself and your staff, you need to help everyone maintain a work life balance in the restaurant industry.

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Looking to add some heat to your brewery menu? Spicy beer is a tasty brew that’s bursting with flavor all your customers will enjoy!

Everything You Need to Know About Spicy Beer

Calling all zesty food fans out there! Spicy beer is here and packed with kickin’ chili pepper flavors you’ll love!

First inspired by the classic Mexican drink, the michelada, spicy beer is a cold and refreshing beverage with a distinctive heat. Craft beer drinkers all over rave about the spicy beer’s intense essence and rare combinations. From roasted chipotles to jalapeños and liquid smoke, the flavor profile of a classic spicy beer takes your craft brew game to a whole new level.

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Looking to attract more last minute travelers to your hotel? Here are the qualities guests seek when they’re booking a last minute vacation!

3 Qualities Guests Seek When Booking a Last Minute Vacation

When visitors embark on a last minute vacation, they choose the hotels that are prepared to handle their spur-of-the-moment needs.

Last minute vacationers are often slightly more spontaneous and slightly less prepared than the average traveler. They turn to hotel staff and management to assist them with the logistics of their stay. With an average of 4.8 million people staying in hotel rooms across the United States every night, finding space and time to assist visitors with extra needs may seem daunting but it doesn’t need to be! An efficient hotel will meet all the needs of any visitor, whether their stay is planned, or sudden. Knowing how to handle last minute vacation bookings, will keep your vacancies low.

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Wondering about the benefits of social media for restaurants? Do you need to be on social media to succeed? Here’s how a strong online presence pays off for your restaurant.

The Benefits of Strong Social Media for Restaurants

Social media for restaurants is important. Here’s how to set your establishment apart from others in the food industry!

Social media is vital for a restaurant’s success. 94% of people say a bad review has prevented them from a visit. Social media lets you take control of your online reputation and show customers the delicious meals you’re serving up. Your patrons’ impression begins long before they dine with you. Social media for restaurants drives business and marketing. Create a positive social media presence for your business to connect with customers and bring ‘em in!

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