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Offering to-go orders is a great way to make additional sales at your restaurant, but be sure your systems are running efficiently in order to maximize profits.
Select menu items for your to-go menu that can be prepared quickly and easily. This will increase efficiency from the start. Create a solid procedure that minimizes waste and expenses for the most revenue potential.
Next, make sure your online ordering system is as functional as possible. With our on-demand culture, people expect software programs to work flawlessly and have little patience for those that don’t. Consider teaming up with a company like GrubHub for delivery to get your name out there.
Lastly, make sure that the pick-up portion of the transaction also runs smoothly. If the traffic warrants, dedicate specific staff to this task and make sure signage is clear for your pick-up customers. This creates a positive to-go experience for both customers and staff.